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How Much Lead Time You Should Give Yourself Developing Products |
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Written by Stu McLaren
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Wednesday, 03 September 2008 13:41 |
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Do you have business questions that are stopping you from really progressing within your market? I know as my business grew I came across road blocks, big and small, that sometimes would put me behind schedule or just stump me. In this article I will answer two of those questions on product creation.
by StuMcLaren
Do you have business questions that are stopping you from really progressing within your market? I know as my business grew I came across road blocks, big and small, that sometimes would put me behind schedule or just stump me. In this article I will answer two of those questions on product creation.
Here is the first question:
How much lead time and how much of the product should I have finished if I am creating a product that has monthly send outs and teleseminars?
When creating a product and knowing how much lead time you will need, always give yourself as much time as possible. Usually, one way or another, it will take longer than you expected.
Here is an example, if you are creating a 12 month course, try and give yourself a three to four month buffer. As the course goes along always try to keep that buffer there and that will keep you in a safe zone.
When it comes to product development that is just the reality that I have encountered, sometimes it just takes longer than you expect. The dream is to be able to get the product created really quickly but there are hiccups with packaging, delivery.
You have to make sure you give yourself a buffer zone so you will be able to get the product created as quick as possible. To just get the product completed and staying ahead should be your number one focus and keeping that buffer zone will help you do just that.
Second question:
What are some quick way to create and sell a product?
Firstly, you don't have to be an expert to create a product quickly. Secondly, there are a number of ways to do this. Teleseminar series are a very easy and fast way to create products, especially if you sell the series as well. Recently, I have started several different courses and am doing them as a teleseminar series. Once I have completed each call I turn them into products. Basically, I have created brand new material in the teleseminars, as soon as they were finished I had them transcribed, built a course from that, and now have multiple products.
So you could do the same thing and what I would suggest you do is map out what kinds of content you want to teach and then try to put it into a modular format. I like this model a lot because it makes it easy to create content. You have a major topic that you are going to cover for that particular module and then you teach and cover all your individual strategies that fall under that category, and it makes it really, really easy to crank out content pretty quickly. Again, you do not have to have it ahead of time because you are using the call itself to create the content.
To get more of your product creation questions answered and more, check out www.InstantBusinessAnswers.com
About the Author:
To find out more answers to all yourr business questions check out Instant Business Answers. Jammed packed with live and recorded, audio, visual and written responses, you are bound to find the small business help you are searching for! |
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